Starting A Boot Camp Fitness Business ….The Power Of The Lead Boxes

One of the most overlooked but powerful fitness marketing tools are “lead boxes”

These things work… Period.

But for some reason, they aren’t talked about a whole lot.

It’s weird that they aren’t used more because they are pretty cheap to buy, and consistently generate leads month after month with virtually no cost to you.

So today I’m going to tell you three ways to get your lead boxes in local businesses so you can generate a steady stream of fitness prospects.

But first, check out my little equation.

And those are pretty modest numbers, the truth is that you can actually get MORE leads if you get your lead boxes in the right places.

You want to leave your lead boxes in high traffic places like:

Video stores
Movie theaters
Restaurants
Car washes
Clothing stores
Tanning Salons
Hair Salons
Gymnastic centers
Cheer centers

So here are the 4 ways to get these businesses to say YES to putting your lead boxes in their facilities.

#1 Offer the business owner, manager and their family members free fitness training in exchange for letting you leave your lead box in their facility.

This is my favorite way because if they train with you, they will put more effort into referring you clients.

#2 Offer the business owner/manager to email them an excell spreadsheet with all the leads that you collect from the other 24 lead boxes each month.

This will help them grow their list of local residence.

#3 If the first two strategies don’t work, offer to pay the owner/manager $5 – $10 for each person who signs up as a result from putting their info in a lead box in their facility.

#4 Offer the owner or manager referrals. Always send people to their location. Mention their business in your emails or newsletter.

This strategy is probably the most used and has the high

Pretty easy right?

The worst anyone can say to you is “no” and the more you practice the better you get.

Oh, btw, it’s important to collect the leads one to two times per week and call them while they’re hot.

And of course add the email addresses to your list.

And in case you’re wondering what you should have on the lead box and the little slip they fill out.

If you are going to start your lead box campaign fill free to contact me. We have a great preferred vendor for our trainers and Reps.